Landing Site for Rasasol
Feasibility Assessment
UI/UX Design
Client:
Safelo, Sønderborg, South Denmark, Denmark
Service Provided:
UI/UX Design, Mobile Application Development
Project Timeline:
20 Days planning, and 4 Months for completion
Date:
December 3, 2024
Requirement
Rasasol provides a comprehensive restaurant SaaS solution, including POS, inventory management, KOT, BOT, and more. The client requested a landing site to effectively showcase their product and highlight key functionalities, features, and benefits to potential customers.
Background
Prior to this project, Rasasol lacked a dedicated marketing-focused landing page. The absence of a visually appealing and informative platform made it challenging for potential clients to quickly understand the product’s value proposition. Our team analyzed the existing branding, identified key product highlights, and planned a landing site that could communicate the solution effectively.
Objective
The primary objective was to design a visually engaging, user-friendly landing site that presents Rasasol’s restaurant SaaS features clearly. The goal was to enhance brand perception, attract new clients, and provide a seamless user experience that effectively conveys the platform’s benefits.
Solution
A dedicated Software Project Manager and UI/UX Designer were assigned to the project. We started by gathering all content requirements and feature details to be highlighted on the landing page. Wireframes and prototypes were created in Figma, focusing on clarity, responsiveness, and visual hierarchy. Within the planned 2-week timeframe, the landing site design was completed, reviewed, and approved by the client. The resulting design serves as an effective marketing tool to introduce Rasasol’s platform to prospective customers.